Tag Archives: Facebook

Business Manager from Facebook

5Now that the holiday is over we can get back to business with high stamina and low desire to stop. And so the big news this week is that Facebook presented its new Business Manager for entrepreneurs and marketers meant to ease up the work on different ad campaigns and even multiple pages from one account, a well received feature. Another feature of it, is that allows tasks for different users on the same project by adding or revoking permissions.

In order to use Business Manager  you have to first set up your account, which makes you a so called ‘a business ad man’ – a position in which you can modify all aspects of the business. Another new feature is that you can assign tasks even to people who are not your Facebook friends and you don’t know anymore that a work email.

Even though it seems like a very well intended tool TechCrunch tends to point out that it is a bit of a reachout for Facebook. Even considering this, the ability for small business owners, who don’t have big budgets, to be successful on Facebook will directly correlate to their ability to quickly manage their pages, content, and ads to drive engagement.
We can only hope that Facebook continues releasing tools that make it easy for small businesses (not just fortune 500 brands) to have success on the platform.

Why do you need Facebook for your business?

This might be a relatively simple question but the complexity of the answer might surprise you!

First of all, if you have a business and you don’t have a Facebook page for it, well, i’m sorry to tell you that you might be among the last ones which doesn’t. Forgotten are the times when not everyone were on this social platform and now, user concentrate on adding everything, from everywhere to it; this includes businesses, places, currents, events, personalities and many other daily-life aspects, all with the purpose of simplifying our actions.

People tend to be skeptical about the success of a business page but what they fail to understand is that even a small page with a small audience can make a difference. A research shows that merely six percent of all Facebook pages have more than ten thousand likes and that is not a problem. If given time the popularity of a page will grow and more and more users will be interested in the information provided by you. Another reason why people tend to avoid having a social media page for their business is that because it’s hard to keep it updated all the time. Although constant posts will keep your fans happy there is not a direct correlation between the posting span and the growth of the page.

On the other side there are plenty of different reasons that your business needs Facebook. What it boils down to, though, is that this is a free opportunity to reach out to your audience in their preferred environment, improve your SEO rankings and visibility, and show off your business in a way that people can relate to. This being said we want to familiarize you with TheWebMiner Facebook page were we constantly post technical news, updates about our tool or tips for our field of activity.

Facebook tomorrow!

There comes a time in each of our lives when we wonder ourselves either from curiosity or from perspective  what is going to be the next big thing, and because this is a blog dedicated to science we are gonna restrict to this area.

Of course we can’t know what is going to be the technology of tomorrow but we are going to tell you what is not going to be: Facebook!  According to Princeton’s engineers facebook it’s very likely to reach to an end in the next few years. They used for the research an epidemiological model, very similar to Gaussian bell but more complex in the way of describing the transmission of communicable disease through individuals. According to the model chosen, called SIR the total number of population equals the sum of Susceptible plus Infected plus Recovered persons. They chose this pattern because is relevant for phenomena with relative short life span, and after that they applied in the case of MySpace and they noticed that it fit almost perfectly.



We can easily see in this graph that the decline of facebook has already begun but it’s not as near as expected. Actually we can be sure that we will not exterminate it from our lives sooner than 2018 but also, internet can be a very unpredictable place and no one can exactly determine how it’s going to end.

Also we advise you not to take for granted this study because, as we found out, it was conducted by researchers based in the school’s department of mechanical and aerospace engineering. Not saying that they are not professionals but nevertheless not experts in such social studies.


Hello Big Data

If you are interested in the scraping business you have probably heard by now of a concept called Big Data. This is, as the name says, a collection of data that is so big and complex that it is very hard to process. Nowadays it is estimated that a normal Big Data cell would be around tens of exabytes, meaning around 10 to the power of 18 bytes, but it is estimated that until 2020 more than 18000 exabytes of data will be created.

There are many pros and cons of Big Data because, while some organisations wouldn’t know what to do with a collection of data bigger than few dozen terabytes, others wouldn’t consider analyzing data smaller than that. Another point of view, and one of the major cons that is attributed to Big Data is the fact that with such big amount of data, a correct sampling is very hard to do,  and so, major errors could interrupt the analyzing process. On the other hand, Big Data provided a revolution in science and more generalist, in economy. It is enough for us to think that only in Geneva, for the Large Hadron Collider there are more than 150 million sensors, delivering data about 40 million times per second about 600 collision per second. As for the Business sector, the one that we are interested in, we can say that  Amazon , handles each day queries from more than half a million third party sellers, dealing with millions of back end operations each day. Another example is that of Facebook who has to handle each day more than 50 billion photos.

Generally, there are 4 main characteristics of Big Data: First of them, and the most obvious one is the volume, of which i have already talked and said that it’s growing at an exponential rate. The second main characteristic is the speed of Big Data. This also grows in direct connection with the volume because it is expected that as the world evolve the processing units to be faster. A third category it is considered to be the variety of data. Only 20 percent of all data is structured data, and only this can be analyzed by traditional approach. The structured data is in direct connection with the fourth characteristic, the veridicity of them, which is essential for the whole process to have accurate results.

To end with I would say that even if not many have heard of it, Big Data is already  a part of our lives, influencing the world we live in for many years already. This influence can only grow in the next decades until everybody will be heard of it and how decisions are made through Big Data.